Super funds were failing to utilise data to integrate their online advice offering with human financial advice services to engage more members.

Global provider of risk tolerance assessment tools, FinaMetrica, and cloud-based system provider, AdviserLogic, have announced an integration that will allow financial advisers to better advise clients on risk.

Advisers using the AdviserLogic client management system (CMS) would be able to use FinaMetrica’s psychometric risk tolerance profiler questions to accurately assess a client’s risk tolerance score.

The risk report would allow investors to see how their answers differ to those who have already completed the profile, allowing advisers to identify any mismatches between the risk the investor needs to take to reach their goals and risk tolerance.

“We believe this integration will appeal to advisers and advisory networks seeking a valid, reliable and defensible suitability process,” he said.

“Our subscribers want us to integrate with other main stream service suppliers. This is the first through our new application program interface (API) in Australia, which allows AdviserLogic to link directly to FinaMetrica’s website to synchronise client data.”

Resnik said that FinaMetrica was working on several other integrations which would be announced shortly. The company already had integrations with Prestwood and Voyant in the UK as well as MoneyGuidePro and IPSAdvisorPro in the US.

AdviserLogic CRM users could directly launch FinaMetrica from a contact record from 1 January, 2018.